Big Three ski resorts spending more to lure clients

November 2, 2004
Source: Banff Crag and Canyon
Original story - link verified on November 2, 2004

The consortium of Ski Banff-Lake Louise- Sunshine is improving everything about the Banff ski experience from the ground up. The group of resorts has upped its budget for destination marketing by $.5 million to over $2 million.

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